Enabling Accelerated Digital Transformation with ITAM, SAM and CAM

ITAM, SAM and CAM Can Make or Break Your Digital Transformation Strategy by Either Inhibiting or Enabling Your Change Program.

The modern age has given us an abundance of technological solutions to tackle the challenges of everyday life, which offer us greater convenience and faster access to the things we want and need. The ways in which these new devices and apps have improved our lives is extraordinary, and have engineered higher levels of expectation in both our personal and professional lives. Meeting these growing expectations is critical to remain competitive and one of the greatest challenges your organization is likely to face, because the rate of technological advancement is accelerating faster than organizations can change. To successfully meet these expectations, you have to change how your organization interacts with your customers and in most cases, this requires an overhaul of your business model.


Enter Digital Transformation

Digital Transformation is expensive and risky, but so often necessary to achieve or maintain competitive advantage. Digital Transformation touches all parts of your enterprise and, in many cases, requires fundamental changes to people, processes and functions. Once these new processes and functions have been mapped, IT steps in to implement digitization and automation projects to drive Digital Transformation off the planning table and into reality.

“>enabling the Digital Transformation strategy through fast and efficient development and implementation of new technologies, whilst retiring the old. Beating your competitors to market is vitally important, but managing such a complex change program is not easy and any inefficiencies can slow down the entire transformation process, forfeiting any initiative to competitors who are able to move faster. To rapidly drive Digital Transformation, you need to be able to govern and manage the change program quickly and efficiently through IT Hardware (ITAM), Software (SAM) and Cloud Asset Management (CAM). However, old legacy tools act as ‘Inhibitors’ of transformation strategies by forcing users to perform endless manual processes and data entry tasks, which increases the risk of human error and produces poor quality outputs, slower and at higher cost.

To increase quality, speed and efficiency, you have no choice but to transform your approach to ITAM, SAM and CAM from an ‘Inhibitor’ to an ‘Enabler’ of Digital Transformation.

Digital Transformation


Inhibitors vs Enablers

The difference between older legacy tools (Inhibitors) and next generation solutions (Enablers) is easily illustrated in the comparison table below. As you can see, there really is no comparison. Old legacy tools simply lack the features, functions and capabilities you need to rapidly manage a Digital Transformation program.




Advanced Automation



Accurate and Complete Data



Real-Time Inventory



Single Source of Normalized Data



Single Pane of Glass Visibility of All Assets



Covers All Vendors



Covers All Devices (Mobile to Mainframe to Cloud)



Visibility of SaaS, PaaS and IaaS



Advanced Analytical Functions Built-In



Customizable Reporting




Accelerating Digital Transformation

Digital Transformation requires fast and efficient management of technological change around new business models, processes and functions. Managing this change requires complete visibility and control over the hardware, software and cloud assets within your IT ecosystem. However, to accelerate Digital Transformation, this information must be accurate and available in real-time.

Organizations are increasingly viewing IT Hardware, Software and Cloud Asset Management as a critical Enabler of Digital Transformation – one that has the power to support acceleration. However, incumbent tools used to manage ITAM, SAM and CAM processes and functions are too fragmented and rely too heavily on manual processes and data entry tasks.

What you need is to digitize and automate the processes and functions around ITAM, SAM and CAM in order to rapidly deliver the high-quality outputs needed to support the acceleration of Digital Transformation. The only way to achieve this is to implement advanced and modern ITAM, SAM and CAM solutions that can help you quickly and easily achieve this change. By utilizing next generation solutions to govern your technological change program, you can deliver high-quality outputs faster and at lower cost, enabling you to beat your competitors to market by accelerating your Digital Transformation.

Follow us on Linkedin for more SAM


Read more like this from

Want to accelerate your Digital Transformation?

Certero’s [software-as-a-service] Solution

Certero help organizations transform their outdated operations and technologies in days and weeks not years. All of Certero’s solutions can be delivered as SaaS with no loss of functionality. 

Certero Unified Platform
Learn more about Certero’s truly unique ‘unified’ platform.

Digital Transformation Edition
Transform in days and weeks, not months and years, start your journey now.

Verified Oracle LMS/GLAS Solution
Verified LMS (License Management Services), now GLAS (Global Licensing & Advisory Services) solution.

Cloud Management
Manage Visibility, Cost and Governance of your Cloud Resources 

Enterprise Standard Edition – ITAM / SAM for Wintel
Default solution to manage ITAM/SAM for a Wintel environment. 

Enterprise Premium Edition – ITAM / SAM for Wintel
All you need in one place to manage your ITAM/SAM for a Wintel & Citrix environment. 

Stand-a-lone or holistic solutions for IBM, SAP and Oracle.

Software License Compliance
One Stop Shop, products and services for any solution – all in one

Business Intelligence Solution
See how to turn DATA into INFORMATION then transform into KNOWLEDGE, all in a few clicks. 

IT Asset Visibility
Find out: What do I own? Where is it located? Who is using it?

ITSM & CMDB Integration 
Populating the CMDB with ‘Quality’ asset information is more critical than ever

SaaS Subscription Management
Discover, manage and optimize your SaaS investments.

Everything in One place, True Unification

IT Hardware, Software, SaaS and Cloud Asset Management products that can run ‘stand-a-lone’ or ‘holistically’ and optimally together as a single solution, no dependencies. True unification across all asset and platforms and all delivered as SaaS. All of Certero’s products have the best TTV (Time to Value) by some distance.

Certero for Enterprise ITAM
Networks, printers, routers, Wintel, Mac, Linux, zLinux, Unix, all virtualizations and much more….

Certero for Enterprise SAM
Focused on Wintel software vendors, including automated solutions for Microsoft, Adobe and much more…

Certero App Centre 
Enterprise ‘Application Portal’ for Self-Service application provisioning.

Certero for Mobile
Go beyond standard MDM and deliver full management and security for your mobile workforce.

Certero SRDB (Software Recognition)
Transform raw software inventory data into actionable intelligence about application usage and licensing.

Certero for Oracle 
Optimize your Oracle Database, Middleware and E-Business Suite applications.

Certero for IBM
Discover and manage all IBM software & entitlements across the network. Dual Inventory, ILMT and Certero.

Certero for SAP Applications
Managing and automating the analysis of complex SAP named user and engine licenses across your estate. 

An intuitive self-service password reset solution that can reduce service desk calls by 30%. 

PC Power Management solution. Save money and reduce your carbon footprint. 

Certero Channel Partner Program

Our Partner Program opens up Certero solutions to a global network of partners – enabling customers to work with the trusted solution and service providers that know them best.

Join the Partner Program
Information on tiers and ease of doing business.

Deal Registrations 
Submit your deal-registrations.

Launching the Program
Highest-rated major SAM vendor on Gartner Peer Insights, launch global Partner Program.

Gartner Peer Insights Customers’ Choice

Rated #1 for SAM Customer Satisfaction year after year, after year

For the latest in ITAM, SAM, Cloud and SaaS Asset Management

White Papers and eBooks 
Download the latest white papers and eBooks for key insights and guides.

Read the latest news from Certero and the industry.

Events and Webinars
Keep up to date with Certero’s latest webinars and events.


View our range of product videos, webinars and customer case studies. 

Data Sheets
Download our datasheets which highlight the key benefits and features of our world class products and services. 

Case Studies 
See how organization around the globe change they way they [Do IT].

We think [and do] IT Differently

We don’t believe in claiming to be something we’re not. We will not do mediocre, average, indifferent, or outdated. We are different and will do it differently.

About Us
Get to know us more

Our Story
See how our approach is different

Our Journey
A timeline of events

Our Vision, Mission and Purpose
Mission, Purpose and Values

Browse our current roles

Find our nearest location