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205 posts.
Every one of them here.

Licensing mechanics, audit defence, cloud waste, SaaS sprawl and shadow AI. Written for the people who answer for them, and detailed enough to use in a renewal.

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The pieces we would hand you first if you asked what is actually changing right now.

  • Featured

    CerteroX: What the Certero AI Assistant Means for Your Business

    The Certero AI Assistant lets authorised users ask plain-English questions of live asset, software and licence data. It is off until an administrator enables it, and it can never return data the person asking is not already entitled to see.

    Liam Mcbride 7 min read
    • ITAM
    • AI
    • Governance
The library

Everything, newest first.

All 205 posts, covering hardware, licensing, subscriptions, cloud spend and the governance that has to sit over all of it. Search it, filter it or read straight down.

Topic

Year

37 posts · Cloud · Cloud cost and consumption.

2026 3 posts

  1. What is the best ITAM solution for hybrid cloud environments?

    Hybrid IT broke the ITAM tools built for the data centre. What unified discovery, software recognition and governance actually have to cover when your assets span on-premises, virtual, cloud and SaaS — and how to test a vendor against it.

    • ITAM
    • SAM
    • Cloud
    • Governance
    9 min
  2. What is the Best All-in-One ITAM, SAM, SaaS, and Cloud Management Tool?

    Running ITAM, SAM, SaaS and cloud management as four separate tools creates a reconciliation tax. What a genuine all-in-one platform has to deliver, and how to test a vendor claim before you buy.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    • AI
    7 min
  3. ITAM meets FinOps: bridging on-prem and cloud hybrid cost management

    FinOps was built for the cloud and stops at the data centre door. ITAM knows the assets and licences underneath. Neither is complete alone — and hybrid cost control needs both working from the same data.

    • ITAM
    • SAM
    • Cloud
    • FinOps
    6 min

2025 12 posts

  1. How ITAM, SAM, SaaS and Cloud Solutions Can Give You Visibility Over Remote Workforces

    Remote and hybrid working scattered devices, licences and cloud instances well beyond the corporate network. A walk through the four problems that creates — visibility, security, licensing and cloud cost — and what it takes to close each one.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    • Security
    10 min
  2. Software audits — what can go wrong?

    Two of the things that most reliably sink an audit defence — an entitlement record you cannot reconstruct, and the assumption that moving to the cloud removed the problem.

    • SAM
    • SaaS
    • Cloud
    • Governance
    4 min
  3. Certero Insider Newsletter – September 2025

    Microsoft removes Enterprise Agreement discounting on Online Services, SPLA use ends on the hyperscalers, SAP withdraws special discounts on-premises, Broadcom faces a lawsuit from Tesco, and Oracle Java keeps pushing customers towards OpenJDK. What changed in August 2025, and what it means for your licence position.

    • ITAM
    • SAM
    • Cloud
    • Governance
    10 min
  4. Top IT Asset Management Trends of 2025 (So Far)

    Eight shifts reshaping ITAM through 2025 — from the gap between MDM and true lifecycle management, to multi-cloud visibility, compliance automation, security convergence and workflow orchestration. What each one means, and what to do about it.

    • ITAM
    • SAM
    • Cloud
    • Security
    • FinOps
    7 min
  5. ITAM Beyond 2025: Data-Driven & Trend-Based. Key Insights for CIOs.

    IT asset management has moved past inventory and compliance checklists. What CIOs should expect from an ITAM programme now: live data, hybrid coverage, automation, compliance integration and lifecycle sustainability.

    • ITAM
    • SaaS
    • Cloud
    • Governance
    6 min
  6. Certero Insider Newsletter – August 2025

    The licensing and vendor news that mattered in August 2025: Microsoft product terms and price rises, Oracle Java soft audits, the Adobe subscription case, VMware versus Siemens, and the EU Digital Networks Act.

    • SAM
    • Cloud
    • AI
    • Governance
    6 min
  7. How to Choose the Right ITAM Platform for Your Business

    A practical evaluation guide for IT Asset Management platforms — what to test, what to ask vendors, and how to tell unified asset intelligence from a stitched-together toolset.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    7 min
  8. Are You Overspending on Cloud Services? Data Says Yes

    Cloud waste is systematic, predictable and preventable. What actually causes it, what it costs the business, and the six-step discipline that brings it back under control.

    • Cloud
    • FinOps
    8 min
  9. Are Software Audits Still a Risk in 2025? …and What Is the 'Cloud+' Era?

    Audit frequency went up, not down, as software moved to subscription. Meanwhile a fixed share of cloud spend is wasted every month. Both are real, and only one of them is a certainty.

    • ITAM
    • SAM
    • Cloud
    • FinOps
    6 min
  10. What CIOs Should Know About Hybrid Cloud Visibility

    Hybrid is the prevailing IT model, and the hardest thing about it is not architecture — it is knowing what you have. Without one view across on-premises, private and public cloud, every workload decision is a guess.

    • ITAM
    • Cloud
    • Governance
    • FinOps
    6 min
  11. The History of FinOps: From DevOps Roots to a Strategic Business Discipline

    FinOps began as a reaction to engineers being able to spend money faster than finance could see it. Here is how it got from there to a formal discipline that now covers SaaS, licensing and AI as well as cloud.

    • SaaS
    • Cloud
    • AI
    • Governance
    • FinOps
    6 min
  12. Certero unveils CerteroX at FinOps X 2025

    CerteroX was announced in San Diego as one platform bringing cloud cost management and SaaS optimisation together. Here is what was said at the show, and what the platform actually ships today.

    • SaaS
    • Cloud
    • FinOps
    4 min

2024 0 posts

2023 0 posts

2022 3 posts

  1. 8 Ways Software Asset Management Benefits Your Business

    SAM is usually justified as audit insurance. It is also cost reduction, a security control, acquisition due diligence, a stronger negotiating position, and the only reliable basis for rationalising applications.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    • Security
    10 min
  2. The Top 5 Power-Plays to Optimise Your Microsoft Licensing

    Five places Microsoft spend leaks — Microsoft 365 subscriptions, Windows Server Datacenter cores, Azure Hybrid Benefit, SQL Server editions and over-estimated Enterprise Agreements — and what it takes to close each one.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    9 min
  3. Understanding Microsoft's 'Dedicated Hosted Cloud Services'

    Microsoft's Outsourcing Software Management clause turns on one definition — the Authorised Outsourcer — and one condition almost everyone gets caught by. Here is what the three sections actually say.

    • SAM
    • Cloud
    • Governance
    4 min

2021 3 posts

  1. Our Guide to Tackling Digital Transformation Roadblocks

    Four things that stall a transformation programme — organisational resistance, data silos, legacy infrastructure and the skills gap — and what each one actually requires of your IT asset data before you can move past it.

    • ITAM
    • SAM
    • Cloud
    • Governance
    7 min
  2. A Consultant's Story: Knowing Your Weaknesses

    How to assess SAM maturity honestly, and what to do about the gaps once you can see them — whether that means switching on more of the platform, bringing in publisher expertise, or building the in-house team through skills transfer.

    • SAM
    • Cloud
    • Governance
    7 min
  3. Risk & Reward: Digital Transformation's Impact on Cyber Security

    Moving to cloud changes the shape of the attack surface, not just its location. Why third-party sprawl and rushed adoption create the exposure — and what complete visibility across devices, software, SaaS and cloud actually has to include.

    • ITAM
    • Cloud
    • Security
    4 min

2020 1 post

  1. Five ITAM & SAM Predictions for 2020 — Audits, Cloud, Rich Data and the Death of the Frankenstack

    Five predictions made at the start of 2020: a wave of rip-and-replace in SAM tooling, a wider audience for inventory data, cloud growing without going first, targeted audit activity, and organisations finally dismantling the Frankenstack.

    • ITAM
    • SAM
    • Cloud
    7 min

2019 9 posts

  1. Hardware and Software Asset Management: Securing Stakeholder and Sponsor Buy-In for Your ITAM and SAM Program

    Senior stakeholders decide whether to fund your ITAM and SAM programme. Treat them like investors: work out what each group actually needs, then show the data you can already give them.

    • ITAM
    • SAM
    • Cloud
    • Governance
    • FinOps
    5 min
  2. Microsoft BYOL Licensing Change Affects Customers with Dedicated Hosting But No Software Assurance

    From 1 October 2019, Windows licences bought without Software Assurance and Licence Mobility could no longer be deployed on dedicated hosted services from Microsoft's Listed Providers. Who it hit, which products it covered, and why the rule still matters.

    • SAM
    • Cloud
    • Governance
    4 min
  3. Digital Transformation and Software Asset Management

    Notes from a series of round tables with senior SAM stakeholders at SAMS Europe. Two things stopped SAM contributing to transformation programmes: relationships with people outside the function, and tools built for yesterday's scope.

    • SAM
    • SaaS
    • Cloud
    • Governance
    7 min
  4. SAM Platform that Actually Works, Just Imagine That

    The difference between a genuine SAM platform and a rebranded collection of tools, and the eight criteria worth testing before you sign anything.

    • ITAM
    • SAM
    • Cloud
    • Governance
    8 min
  5. Data Centre Asset Tracking for Rapid Migration Programmes and Cloud First Strategies

    Why fragmented hardware and software tracking derails a cloud migration, and what has to be true of your asset data before you start retiring things.

    • ITAM
    • SAM
    • Cloud
    • FinOps
    5 min
  6. Cloud Based Asset Management Software, Without Limitations

    Most cloud-delivered asset management tools cover software and quietly drop the hardware and cloud data underneath it. Four places that gap costs you money.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    • Security
    7 min
  7. The Power of Automated Software Asset Management Solutions

    Legacy ITAM and SAM tools slow change programmes down by demanding manual work at every step. Here is what automating discovery, licensing and cloud cost control actually removes — and what CerteroX automates today.

    • ITAM
    • SAM
    • Cloud
    • Governance
    6 min
  8. Enabling Accelerated Digital Transformation with ITAM, SAM and CAM

    Asset management either accelerates a change programme or quietly holds it up. The difference is whether your data is accurate on demand — and what your tools make you do by hand to get it.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    • Governance
    6 min
  9. Salesforce: How to Reduce and Control the Rising Cost of Cloud Applications

    Salesforce instances grow wild — leavers keep their seats, admins install AppExchange packages nobody reviews, and the renewal arrives larger than anyone forecast. Where the waste actually accumulates, and the controls that stop it recurring.

    • SaaS
    • Cloud
    • Governance
    • FinOps
    7 min

2018 0 posts

2017 2 posts

  1. Gain a Complete IT View: Integrating ITSM with SAM

    Why a CMDB populated only from your service management tool will always be incomplete, and what changes when asset and licensing data feeds it directly.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    • Governance
    5 min
  2. The power of a single platform for delivering advanced SAM

    Most organisations run several asset management tools because they were bought one problem at a time. The cost is not the licences — it is that no two of them agree.

    • ITAM
    • SAM
    • SaaS
    • Cloud
    6 min

2016 4 posts

  1. The Evolution of SAM

    Software asset management began as an audit response, became a compliance discipline, then a cost discipline. The data it produces is now the thing that matters most — and the asset classes it has to cover have grown to include SaaS, cloud and AI.

    • ITAM
    • SAM
    • Cloud
    • AI
    7 min
  2. Implementing Software Asset Management to Reduce Costs

    Most organisations start SAM as audit insurance. The cost case is the stronger one: less overspend on software and hardware, cheaper support through rationalisation, in-house expertise built deliberately, and a negotiating position based on your own numbers.

    • ITAM
    • SAM
    • Cloud
    6 min
  3. Adobe Audits Are Stopping – What Happens to SAM?

    When a major publisher stops auditing, the compliance risk falls and the commercial risk does not. Ten years on, that turns out to have been the more expensive of the two.

    • SAM
    • SaaS
    • Cloud
    5 min
  4. Device Power Is a Cost Line and a Carbon Line. Most Organisations Measure Neither.

    The original 2016 version of this post reported a customer survey we can no longer substantiate. What survives is the argument underneath it: idle computing is one of the few costs you can remove without anyone giving anything up — and you cannot schedule what you have not discovered.

    • ITAM
    • Cloud
    • Governance
    6 min

That is everything, all 37 posts of it.

Beyond the reading

Every argument here
is checkable against the product.

Posts about visibility, licensing and cost only matter if the platform behind them holds up. Bring the hardest claim on this page and put it to a technical person with the product open.

Nothing is gated, and reading a post does not put you on a scoring model or a call list.