Certero Turns up the Heat with Zero-cost Swap-out Deal to Raise the Bar in the SAM Tools Market

Certero today announces a highly-attractive zero-cost swap-out deal targeting its key competitors in the SAM (software asset management) tools market.

The way it works is simple:

  • Available for organizations using any non-Certero ITAM (IT asset management) or SAM tool in the desktop or datacentre space.
  • Certero will cover any remaining contractual obligation that the customer may have with their existing provider free-of-charge, upto the point where it would have naturally expired.
  • Includes any swap-out, transition and implementation costs.

John Lunt, Certero’s CEO explains the reasoning: ‘We’ve encountered numerous examples of organizations who’ve invested in purchasing a SAM tool, only to find that it fails to live up to expectations, either as a consequence of poor support, technical efficacy or both. Contractual obligations can leave organizations feeling hand-tied and unable to take remedial action until the time comes to renew. This offering throws the customer a life-line, allowing them to change their mind and switch to a better solution from Certero, without any adverse financial or operational impact.’

‘We won’t make any bones about it, this is an attractive yet competitive market space and Certero is keen to raise our profile. For those organizations not already familiar with Certero, this is a great way for them to get to know us. We stand by our ability to offer the best SAM solutions available and welcome the opportunity to help those organizations who may feel dissatisfied with their existing supplier.’

‘Of course we fully understand that customers may want some reassurance that they won’t simply be jumping from the frying pan to the fire; but we stand by our 100% satisfaction rating and will happily engage in a proof-of-concept to demonstrate the power of Certero’s solutions.’